We are literally wrapped up in excitement about Friday. We anticipate a night of unique shopping, supporting a great cause, and hanging out with some amazing girlfriends. It’s the Theodora & Callum trunk show benefiting AIDS Walk Atlanta and 5K Run and with the holidays approaching much quicker than cool air in Georgia, it couldn’t be better timing.
Theodora & Callum is collaboration between two industry starlets, Stefani Greenfield and Desiree Gruber. Stefani, co-founder of SCOOP NYC as well as Chief Creative Officer of The Jones Group, could easily be called a fashion luminary. Together with Desiree, the founder and president of Full Picture and co-creator and executive producer of Project Runway, they’re a power team (complete with powerful taste when it comes to accessories). They have been on a roll since introducing the brand in Spring 2011 and now we are thrilled to be shopping their Fall 2012 collection, complete with conscience.
Their accessory based line, featuring scarves, jewelry, shoes, and bags, was born out of a love for collecting beautiful things from all over the world. Their colorful travels to everywhere from Morocco to India as well as the mentality of 60s and 70s European jet set inspire them from the inside, out. Theodora & Callum pieces are well thought out, personal (the brand is named after their children), timeless, and versatile. And the scarves, being their true embodiment, are created with unique prints, exotic colors, and fine fabrics. Speaking of versatile, these guys are so gorgeous you could dress a table with one or frame them for the walls (after you’ve awed a few people by wearing them, of course).
We’d love for you to join us on Friday at W Atlanta - Midtown. Whether a holiday gift for another or for yourself, we know you’ll be warmed up be it the exotic prints, good friends, knowing you’re supporting a great cause or just the scarves themselves. See you there!